▲Free Attendee Perks
Every registrant gets all the live sessions (Sept 6–9 + 13) streamed from Dubai, including any celebrity guest appearances the team locks in. The production behind that free layer is serious: the last event ran on $2.5 million of ad spend, and this one comes with a global guerrilla campaign — billboards, wrapped taxis, street activations on multiple continents. That's the base layer — and it costs nothing. Register free here.
▲VIP Bonuses ($25 Upgrade)
VIP buyers unlock 5 tactical bonus sessions — extra deep-dive hours with Iman or Russell after the main sessions — plus entry into prize drawings: FaceTime calls with Iman, MacBook giveaways, and an all-expenses-paid trip to London for dinner with him. In past events, VIP buyers also converted into later offers at dramatically higher rates (one event saw ~33%), which tells you the organizers pack real value into this tier on purpose. Our full take is in the VIP ticket review.
▲Digital Add-On Bonuses
The small second upsell bundles digital products the team described at the briefing: Ask Iman (an AI chatbot trained on 11 years of Iman's content that answers exactly as he would — reportedly the bonus people love most, and one the team says converts especially well when shared in the attendee WhatsApp groups), Mindset Accelerator, and 25 profitable product breakdowns.
▲Monetize Buyer Bonuses ($1,995 Core Offer)
Buyers of Monetize get one bonus per event day, including Consulting Accelerator (one of Iman's known flagship programs) and more revealed live. Past events also stacked fresh bonuses on days 3, 4, and 5 — licensed software and tools added to the offer so early buyers "get Christmas presents every day," as Russell put it. In one past launch, that day-stacking strategy took a typical 200-sale event to roughly 650–700 sales, because each day's bonus answered a different objection. That's why waiting a day or two before buying never costs you bonuses; the stack grows.
▲How to Play the Bonus Game Wisely
Every bonus has a job: each layer is designed to move you one step deeper into the funnel and to answer a specific objection before you can raise it. That's not sinister — it's craft — but it works best on people who don't see it coming. You now do. So enjoy the gifts, note what each day adds, and make any purchase decision against your own budget and calendar, not the countdown clock's. The official terms even confirm offers can change mid-flight, so the smartest move is judging the stack as it stands on the day you decide.
Our Verdict
The bonus stack is real and generous, and it grows through the week. Attend free, watch the stack build, and decide on your own schedule — the cart stays open until September 15.
▲How Bonus Stacking Actually Works
There's a strategy behind the daily bonus drops, and Russell explained it plainly at the partner event. Each new bonus is chosen to dissolve a specific hesitation. Someone thinking "I can't write a sales page" gets handed writing software. Someone thinking "I don't know how to find a creator to work with" gets an outreach tool and a lead list. Rather than arguing with objections, the offer absorbs them one at a time.
The results he shared were dramatic. In a past launch structured the old way — pitch late, then close — a typical event might sell around 200 seats. After moving the pitch earlier and stacking a fresh bonus session on each remaining day, that same style of launch produced roughly 650 to 700 sales. Same audience, same core product; the difference was giving each type of buyer their own day and their own reason.
For you as an attendee, that mechanism has a genuinely useful implication: waiting costs you nothing and often gains you something. Buyers who purchase on day 2 receive the later bonuses too, so there's no early-bird penalty for taking a day or two to think.
▲Judging Bonus Value Honestly
Stacked offers always carry impressive-sounding total values, so here's a fair way to assess them. Ask three questions of any bonus. Would you use it within the next 90 days? Does it replace something you currently pay for? And could you get a workable version free elsewhere?
Some of this stack scores genuinely well on those tests. Licensed software with a real subscription price replaces a real cost — the team wires seven figures a year to license tools like these and white-labels them into the offer, which is why the software layer isn't fluff. Other items score lower for most people: a chatbot version of a host is fun and occasionally useful, but it won't change your business by itself, and extra courses only count if you actually work through them.
The clearest test is the one nobody puts on a sales page: if the core offer had no bonuses at all, would you still want it? If yes, the bonuses are a pleasant addition. If the bonuses are the only reason it appeals, that's usually a sign to pass.
▲Bonuses You Can Get Without Spending Anything
Two are worth naming. The live sessions themselves are the biggest free bonus on offer — multiple days of teaching from operators running a record-scale campaign, at zero cost, with a production budget in the millions. And for anyone with an audience, the partner program includes a private recording in which Iman's team dissects how they run their quarterly 8-figure challenges. You don't need to buy anything to receive it; you apply as a partner. The application is here.